ROLE: ILLUSTRATOR / PRODUCT DESIGNER / BRAND VISUAL DEVELOPER
Harmonie Lane is a vibrant creative brand designed to inspire imagination through activity-packed craft products and bold, playful visuals.
The brand centres around ten girls, each with her own distinct personality, interests, and dedicated house or shop: environments that bring their hobbies and stories to life.
I developed the full visual world of Harmonie Lane, including the brand identity, character and environment illustrations, patterns, product designs, and in-store display units, creating a cohesive and immersive experience across all touchpoints.
All rights belong to Santoro Ltd. - www.santoro-london.com
HARMONIE LANE - HOUSE ICONS
CHARACTER ARTWORKS EXAMPLES
CHARACTER SPECIFIC PATTERNS EXAMPLES